New vehicle registrations in New Zealand remained steady according to the Motor Industry Association (MIA) despite mixed sales and the introduction of the Clean Car Discount.
According to MIA Chief Executive Aimee Wiley, there were 13,354 units sold this month which represents a 0.1 percent increase from the same period last year. Registrations of 9,566 passenger and SUVs were down 9.5% (1,009 units, however registrations of 3,788 commercial vehicles were up 37.1% (1,026 units).
Registrations of new battery electric vehicles were led by the BYD Atto 3 and MG ZS. Registrations of non-plugin hybrids remain strong, up 877 units from the same period last year.
Commercial vehicle sales surged in May 2023 and this result will likely be repeated in June on the back of further increases to Clean Car Discount fees from 1 July. On a year-to-date basis, commercial vehicles remain down 23.5% (5,449 units) due the impact of the Clean Car Discount fees on to light commercial vehicles.
Market leaders in May / 2023
Toyota retained the overall market lead for the month of May with 21% market share (2,765 units), followed by Mitsubishi with 11% (1,459 units) and Ford with 10% market share (1392 units).
BEVs, PHEVs and Hybrids
There were 1,171 light passenger vehicle BEVs and 46 light commercial plus 2 heavy commercial vehicle BEVs registered in May. The top models were the BYD Atto 3 (223 units) followed by the MG ZS (204 units) and Hyundai Ioniq 5 (120 units).
There were 727 PHEV’s registered for the month of May. The top models were the Mitsubishi Eclipse Cross (285 units) followed by the Mitsubishi Outlander (180 units) and the Ford Escape (61 units).
Registrations of hybrid vehicles (HEVs) were 2,534 units for May. The top models were the Toyota RAV4 (698 units), followed by the Honda Jazz (178 units) and the Hyundai Tucson (175 units).
SUV and passenger vehicle sales May / 2023
Toyota retained the market lead for passenger and SUV registrations in May with 19% market share (1,785 units) followed by Mitsubishi with 11% (1098 units) and then Hyundai with 9% market share (870 units).
The top selling passenger and SUV models for the month were the Toyota RAV4 (860 units) followed by the Mitsubishi Outlander (452 units) and the Suzuki Swift (403 units).
Commercial vehicle sales May / 2023
For the month of May, Ford retained the market lead with 28% market share (1073 units) followed by Toyota with 26% (980 units) and Mitsubishi third with 10% market share (361 units).
The top models for the month of May were the Ford Ranger (983 units), followed by the Toyota Hilux (746 units) and the Mitsubishi Triton (360 units).
Segmentation – What Are Consumers Buying
The tops spots were the SUV medium segment (24% share) and SUV compact segment (20% share) followed by Pick Up/Chassis 4×4 segment with 16% market share.
The small to medium segments comprised 59% of the total market.
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