Supporting Partners

MACE HARTLEY

Executive Director / Secretary

Mace has over 30 year’s commercial experience spanning retail automotive, general insurance and fleet management industries. He holds an Associate Diploma in Accounting and held Key roles including Chief Financial Officer for Sumitomo, National Sales & Distribution Manager for Swann Insurance specialising in Fleet, Broker and New Markets and General Manager of Smartfleet Management. Mace is passionate about people development and understands the best outcomes can only be achieved through mutually beneficial relationships.

MONALISA MARIN

General Manager

Monalisa has spent over ten years in the Fleet Management sector as a senior leader assisting organisations developing new strategies to improve fleet operations, implement new technology and promote safety culture. She is most known for her ability to come up with innovative solutions and build strong relationships that break down traditional barriers to engagement. Monalisa has joined AfMA in October 2015 and her responsibility is to oversee all operational task, ensuring successful delivery of all AfMA Events.

HANNU MATIKAINEN

Relationship Manager

Hannu joined AfMA in June 2016 as AfMA’s Relationship Manager in a newly created role and he has worked across a number of industries including building, automotive, hospitality and disability (not for profit) and has a strong WH&S and compliance background. Hannu’s prior role was in the Disability sector where he was focused on ensuring the organisation was prepared for their third party accreditation audit and was reviewing and updating their policies and procedures.

NEV ZAMORA

Web Developer

Nev is a highly experienced professional with 18 years of expertise in digital graphic design and web development. As a front-end web developer, he possesses a deep understanding of usability, user interface, user experience, and web standards. Nev is known for his strong motivation and passion for technology, constantly seeking opportunities to expand his knowledge and skills. He has played a significant role in creating comprehensive websites that integrate dynamic images, mobile-friendly features, and scripting languages.

ANBY ALCOMEDAS

Communications Officer

Anby is a content creation and refinement specialist. She has a passion for telling engaging stories and educating people through valuable content. She has spent the last 10 years refining her skills as a writer, researcher, proofreader, and editor. She has worked in various industries including culture and tourism, digital marketing, health and wellness and now, the fleet management industry. She currently holds a Bachelor’s degree in Journalism.

BEA ARRIOLA

Digital Marketing Manager

Bea is a seasoned digital marketing expert with over a decade and a half of extensive experience in online business development and management. She boasts remarkable expertise in project management, content marketing, and search engine optimization (SEO), having worked across various industries such as e-commerce, travel, publishing, and manufacturing. With a deep-rooted passion for digital and social media, she supports the Australasian Fleet Management Association (AfMA) in leveraging their presence to foster meaningful connections, effective communication, and impactful engagement with their target audience.

BRAD FOAN

Industry Projects Specialist

Brad is a seasoned automotive industry professional with over 30 years of operational experience across diverse roles from technician through to Fleet Manager, in both the government and private sectors. His proficiency extends beyond the automotive domain, as he boasts extensive experience in the live music and audio industry as well. With a Diploma in Leadership and Management, along with his many other operational and automotive trade level accreditations, this affords Brad a broad and comprehensive understanding of the fleet industry, and its challenges. 

Supporting Partners