Supporting Partners

MACE HARTLEY

Executive Director / Secretary

Mace has over 30 year’s commercial experience spanning retail automotive, general insurance and fleet management industries. He holds an Associate Diploma in Accounting and held Key roles including Chief Financial Officer for Sumitomo, National Sales & Distribution Manager for Swann Insurance specialising in Fleet, Broker and New Markets and General Manager of Smartfleet Management. Mace is passionate about people development and understands the best outcomes can only be achieved through mutually beneficial relationships.

MONALISA MARIN

General Manager

Monalisa has spent over ten years in the Fleet Management sector as a senior leader assisting organisations developing new strategies to improve fleet operations, implement new technology and promote safety culture. She is most known for her ability to come up with innovative solutions and build strong relationships that break down traditional barriers to engagement. Monalisa has joined AfMA in October 2015 and her responsibility is to oversee all operational task, ensuring successful delivery of all AfMA Events.

HANNU MATIKAINEN

Relationship Manager

Hannu joined AfMA in June 2016 as AfMA’s Relationship Manager in a newly created role and he has worked across a number of industries including building, automotive, hospitality and disability (not for profit) and has a strong WH&S and compliance background. Hannu’s prior role was in the Disability sector where he was focused on ensuring the organisation was prepared for their third party accreditation audit and was reviewing and updating their policies and procedures.

FRANCIS BURDOCK

Business Development Manager

Francis joined the AfMA team in October 2019 as our Business Development Manager in a newly created role. Based in Sydney, Francis provides F2F contact with our Corporate and Supplier members to help better understand the needs of those within the fleet industry and to extend the overall reach of the Association. Prior to AfMA, Francis was based in a Regional Sales Executive role with Bus Corp and has had previous stints at Mercedes-Benz Australia and Ssangyong Motors Australia.

DANIEL BRAID

Communications, Social Media & Marketing Officer

Daniel came to AfMA in July 2017, and works to inform, educate and entertain our members and key stakeholders in his Communications, Social Media and Marketing Officer role. Daniel comes from a strong media background, having recently worked as a producer on Channel Ten’s flagship morning show Studio 10 in Sydney, along with stints at ESPN and NBN-contractor Skybridge. He currently holds both a Bachelor of Film & TV and a Post-Graduate Diploma of Journalism and is passionate to tell engaging stories and provide new insights on the ever changing fleet industry.

Supporting Partners