Hyundai Motor Company has unveiled the teaser images of STARIA, the brand’s new multi-purpose vehicle set to replace the popular iMax people mover.
The STARIA name combines ‘star’ and ‘ria’, in reference to the vehicle’s future-oriented product values and streamlined design characteristics. STARIA is equipped with various driver-centric features and futuristic design elements that Hyundai says will “deliver new experiences for drivers and passengers” while making time in transit “more productive and worthwhile”.
The strikingly futuristic and mysterious exterior of the STARIA resembles a spaceship, with the front of the vehicle highlighted by a long, horizontal daytime running light and headlamps positioned underneath. The spaceship vibe is echoed by its expansive panoramic windows and lower belt lines, underscoring the openness of the interior. The height of the cabin is also optimised for premium comfort and convenience, making it ideal for both business and family use.
“STARIA is Hyundai’s new people mover line-up that opens up a new mobility era,” said SangYup Lee, Senior Vice President and Head of Global Hyundai Design.
“STARIA will provide a completely new experience and value proposition for customers through its unprecedented design features.”
Hyundai Motor will unveil more details regarding design features of STARIA and STARIA Premium in the coming weeks. For the Australian market, Hyundai has confirmed buyers can expect to see the STARIA arrive here in the second half of 2021.