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BMW has taken its digital ownership experience to new levels with the launch of the all-new My BMW app.

The app, which replaces the current BMW Connected app, features an entirely new design and interface that improves the user experience and provides owners a new and intuitive way to interact with their BMW using a smartphone.

User feedback and behaviour patterns from previous generation apps were integrated during development of the My BMW app.

Three tabs are at the heart of its clean and simple interface: Vehicle, Map, and Profile. Under these tabs, all relevant information can be configured quickly and efficiently thanks to a new software platform developed entirely in-house by BMW Group.

There is provision to add a personal portrait image to a profile and then show the image on the control display of vehicles running BMW Operating System 7.0, while owners of BMW BEV and PHEV vehicles can access a new level of information about their battery charging.

A charging history feature shows information about previous charging sessions including location, timestamps and charging time. If an energy tariff is added to the app, an approximate cost can also be determined and displayed.

These elements complement and build on the advanced remote services already offered by the BMW Connected App, such as the ability to lock and unlock the vehicle, flash the headlights and ventilate the cabin.

The BMW Connected app will remain in service for owners until June 30 this year.

In addition, BMW has simplified the way owners can access their BMW profile among different apps and services via the new BMW ID. For example, users can log in to other BMW Group applications and websites such as the BMW Driver’s Guide app and BMW Shop using the same BMW ID.

The My BMW app can be downloaded for free via Apple App Store and Google Play Store.